Category
Business to Business
- 440 Science Drive, Suite 204 Madison, WI 53711
Get a Proposal Now Click Here
Wisconsin Builders Association
Professional Trade Group
Wisconsin Builders Association
The Wisconsin Builders Association (WBA) is a professional trade group comprised of 21 local associations focused on advancing the housing industry across the state through government involvement, education, and promotion.
Challenges
The Wisconsin Builders Association (WBA) reached out to Sortis for help improving their website and drawing in potential members.
- Increase website conversion rates
- Acquire new members
Outcomes
Through blog content, email campaigns, social media marketing, and Search Engine Optimization (SEO) best practices, Sortis helped the WBA improve their online presence and search rankings.
- 33.7% increase in website sessions
- 13 keywords ranked on page one of search results
- 50,000+ emails sent
