Where Everything Comes Together

Beaver Dam Women’s Health

Business to Consumer

Marketing and Website Development

Company: Beaver Dam Women’s Health

Beaver Dam Women’s Health

Beaver Dam Women’s Health has been providing women in the Beaver Dam, WI, area with preventative care, gynecology, and pregnancy services for more than two decades.

Challenges

Beaver Dam Women’s Health hired Sortis to help gain community recognition and implement a new, more robust marketing strategy.

  • Increase community awareness of services
  • Establish BDWH providers as local experts in their field
  • Increase brand awareness

Outcomes

Sortis completely overhauled BDWH’s digital presence, starting with their website and creating a social media plan and valuable, consistent blog content. Sortis also formed a non-profit women’s organization, the Dodge County Women’s Club, to help introduce potential clients to BDWH and provide free resources to local women.

  • 225 keyphrases ranked on page one of search results
  • 5,380 engagements over three years
  • 101% increase in website visitors