Sortis, a leading website development and digital marketing agency, and GOPD, the preeminent e-commerce provider to independent office products dealers, have teamed up to deliver a best-in-class website and marketing program.
One size does not fit all.
You're unique, so let's market that way.
From Greg Sanders, Principal at Sortis:
“Everyone is thrilled to be in partnership with GOPD. Donna, Andy and their team are first-class. They bring a level of commitment to their clients that Sortis understands and agrees with. GOPD recognized that many of their dealer clients only get cookie-cutter marketing efforts. Websites that do not perform. Marketing that is not measured. Marketing efforts that aren’t individualized by dealer.
Sortis is committing to change all of this. We have never done one-size-fits-all marketing. Each client is given the attention they deserve and, frankly, need. We are excited to transform each dealer’s website into a 24/7 salesperson, and to get their messaging to market the right way.”
From Donna Snyder, President of GOPD:
“I see the need for dealers to have good marketing, fresh ideas. Other agencies just don’t yield results — and some don’t even talk about results. It’s not just about pretty flyers. Dealers need to be able to see a return on their investment. Sortis really cares about the programs and making sure dealers are successful.
With this partnership, dealers have a source that is familiar with the office products industry and is working with us very closely. Sortis is a business very much like GOPD, and our independent dealers. That brings a lot to the table because it’s a true partnership. It’s not like just hiring a person. It’s literally like having a marketing department, and you need that if you want your business to grow.”
Highlights of Our Individualized Marketing Approach
A Plan as Unique as You Are
No two dealers' business needs and goals are alike, so why should their marketing program be? We'll create a completely custom plan tailored to your marketing history, immediate needs, and long-term goals. From the tone of your website content to the audience we target with your email marketing campaigns, every aspect of your plan is created specifically to help grow your business and drive sales.
A Forecast of Benefits
We offer an exclusive forecasting methodology that gives you a snapshot of when you can expect results and allows you to hold us accountable. With Sortis, there's no "pay and pray" — you'll know from the start when we anticipate reaching certain marketing benchmarks and what kind of return on investment you can expect.
Reporting that Makes Sense and Is Actionable
We'll share your marketing program's progress in a way that's easy to understand and effectively illustrates the results we're seeing. You won't be left on your own to interpret analytics or email campaign results — we'll take you step-by-step through what the data means for your business.
An Effort That Evolves Over Time
Your marketing plan isn't set in stone. As time goes on we'll work to identify anything that could use improvement, and brainstorm new tactics that will help you meet your initial goals and any new business goals you set while we're working together.
